When I signed up for this class I had no idea what to expect. The name Business and Economics in Literature does not really give any clues on how this class would unfold. This class has caused me to grow in many ways over the semester. We started by reading plays. I originally thought this was odd because I thought we would be reading books on how to be business minded or texts that would teach us how to observe economic change in the world around us. Little did I know that each play was carefully selected because it contained examples of how business worked or how economic class effects behavior.
Over the semester we read play after play. Each assignment helped us learn how to analyze the plays and find parallels to concepts that should help us succeed in a business environment. In our first assignment we were tasked to evaluate the plays Good People and Detroit. After doing that we were to write a proposal addressed to the CSUCI drama department to recommend that they produce one of the two plays with the target audience being economic or business students. This assignment helped me learn how to evaluate texts in a way they weren’t designed. At first it felt unnatural because I didn’t believe that these plays could be directed at business students because I did not see the underlying themes. Having not taken a marketing class before I struggled to mesh the concepts together but in the end, I learned how express my understanding of the text and write it in a way that supported my proposal.
Assignment 2 was the project that really stretched me to the limit and pushed me over into territory unknown. I learned how to make a business proposal in its entirety which included a marketing campaign, a detailed budget, and interview video (seen here). The assignment was to pretend that a local theater company is looking for a marketing director to head a campaign to advertise two plays with a target audience of small business owners. Like I said before, I did not have any background in marketing so I had improvise with creative ideas. In my project 2 I proposed that the theater hold a business seminar that taught website management for the small business owners that attended that plays. It also let me utilize my skill set of graphic design to help create mock ups that really made my proposal cohesive. It was my first time creating a campaign so when the professor reviewed my work a lot of constructive criticism came forth. I took the advice to heart and I learned how to effective edit my theme section so it flowed in a professional cohesive unit.
In assignment 3 I learned to work with a group, which I have done before but this time there was a twist. Each group was in charge of a portion of the project but in the end all of our work would be put together and be viewed as a single product. This presented us with a class structure that functioned like sections in a firm. Each group had individual ideas but it had to work together and present itself like it was done by one person. This is where I had my first encounter with Google slides. This tool was remarkable because it lets a multitude of people work on one project at the same time. Using this application we were able to work separately but at the same time we were able to coordinate our efforts and make them look like they were created in the same mold.
Assignment 4 was a combination of literature analysis and technology. Again I was plunged deep into a new experience because I have never used screen casting before. This assignment further developed the skills we gained from the earlier assignments because I was particularly discouraged after the constructive criticism. Fortunately I recovered quickly and was able to create a project I am proud of. The assignment was to pick 3 of the plays we have covered over the semester and create a screen cast that displayed a common issue that was within it. I chose “How economic class effects your behavior”. The final product is quite good and you can see it here:
Over all I have learned many practical skills in this class. I was exposed and forced to use technology I was unfamiliar with and I am better off after figuring out how to use them. I learned how to function as an individual in a group as well as a group member that is part of a firm. Assignment number 2 taught me how to run with an idea that I didn’t know was good or bad. I just used my limited knowledge to create a proposal for a faux client but this was a real life skill that is invaluable to know and I am grateful for the experience.